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Monthly Archives: October 2012


If your schwag is fun and different and hasn’t really been done before,people might tell their friends about it, wear it or snap a picture of it. Instant buzz!


Think about a customer, like a hospital in Bali that wants to promote incomparable high quality medical care in Bali for all of the local as well as foreign customers who, when in need, go abroad to get quality reliable treatment. They have an email list and quite the following on Twitter and Facebook.

So they take to Mirror and find that we have experience in developing wacky, but catchy promotion events to promote awareness.

Eyes light up. People get it. Everyone gets excited, because they can see exactly what the problem was that the customers might have. And they saw how the client can provide the medical care they are looking for, while at the same time going on holiday.

This not only helped the client understand it, it helped them tell their own relevant stories about how everyday people would use their service. It also helped when they talked to press, and any customer who needed to know why this is important.

Stories work. Stories stick. Use them!

The weekend was aimed to achieve..


Understanding of  the strengths within each team, self-disclosure, receptiveness to feedback, and the principle of teamwork synergy


The ability to evaluate team performance leading to better development of an  effective working team
Enthusiastic commitment towards team objectives and the sharing of information and experience among team members



All this was done, while at the same time making a meaningful social contribution to those in need



CMA CGM is one of the world’s leading container shipping companies

An educational campaign emphasizing the need for quality drinking water at the right amount. 


It is expressly pointed out that your body has a need for a minimum intake of water on a daily basis. Blood, muscles, lungs, and brain all contain water. You need water to regulate body temperature and to provide the means for nutrients to travel to your organs and tissues. It also helps transport oxygen to your cells, removes waste, and protects your joints and organs. Taking in too litter water or losing too much water leads to dehydration. Symptoms of mild dehydration include thirst, pains in joints and muscles, lower back pain, headaches and constipation.


The exhibition creates an experience guiding the visitors, both young and old to explore their body and the need for quality drinking water. Accompanied by 3D movies, chemical experiments and games one explores the effects of water on the body guided by the medical staff and the attendants.